What Comes Before You Dare Sell on Social Media
Do you “dare” to sell on social media? I am sure you would. You are an entrepreneur. You’ve jumped the hoop already. You’ve learnt to face your fears square. On social media, however, it’s not a...
View Article5 Mistakes that can Turn Your Social Media Strategy Into a Snooze Fest
Social media spending is on the rise. Many businesses are assigning a large portion of their marketing budgets to social media and for good reason. Businesses making concerted efforts to leverage...
View ArticleHow to Become an Instagram Guru for Business [infographic]
Have you considered using Instagram for business? Even if you don’t have an Instagram account yourself, chances are you have encountered an image from the site somewhere on the web. Instagram might be...
View ArticleHow to Use Social Media for Effective Customer Engagement
How to use social media for effective customer engagement? Everyone’s aware of the might of social media. From creating a phenomenon out of the lesser-known, sharing content far and wide, to making...
View ArticleExecuting Decision-Based Social Media Campaigns
Detective novelist Sue Grafton has this to say about ideas: “Ideas are easy. It’s the execution of ideas that separates the sheep from the goats.” This is precisely the problem that we marketers face...
View Article8 Social Media Lessons Big Companies Can Learn from Small Businesses
Social media lessons are being thought by small businesses everyday. While there is no age to learn, there is no one source to learn from. You can absorb great lessons from inanimate objects like an...
View ArticleHow Social Media Levels the Playing Field for Entrepreneurs
The awesome power of social media makes successful entrepreneurship a reality for anyone who aspires to reach his or her full potential through business ownership. Although something of a cliché, no...
View Article7 Social Media Tricks To Help You Get Your First eCommerce Sale
Collectively, the top 8 social networks drove 31.24% of overall websites traffic in December 2014. No wonder more and more ecommerce entrepreneurs continue to depend on social media to drive traffic...
View ArticleHacking Instagram for Serious Growth
Instagram is the fastest growing social media platform, with advertising revenues projected to surpass 2.8 billion dollars by 2017. The exceptional growth of Instagram shouldn’t come as a surprise if...
View ArticleStop Ignoring Snapchat, Here’s Why
It’s all too easy to overlook Snapchat as a social media platform that doesn’t really matter for business or marketing. After all, there’s no real way to discover new people to follow, the content...
View ArticleMarketing Musts for Even the Smallest Businesses
There are marketing fundamentals every business must adhere to in the digital age. Regardless of whether you happen to be a mom selling on Etsy or running a small business with a few employees, there...
View Article6 Tips to Come Up with More Effective Social Media Marketing Videos
Social media marketing videos continue to evolve and remain competitive in today’s marketplace. Time and time again videos have proven to be one of the most effective ways to deliver marketing messages...
View ArticleHow Your Business Can Make The Most of Social Media this Holiday Season
The holiday season is around the corner and people all around the world are beginning to get into a festive mood. As a business, how do you make the most of the fantastic opportunities during this...
View ArticleHow to Become a Social Media Icon
If you’ve good intentions, it’s never too late to start afresh. I come across several successful online marketers who aspired to be social media icons but they feel they’ve missed the bus. The immense...
View Article4 Ways Small Businesses Can Grow Their Social Media Presence
A solid social media presence is paramount to your business’ marketing success in today’s business environment. As a small business, one of the best ways to gain more attention is through the use of a...
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